Cookie Policy
Last Updated: February 2025
This policy explains how prudentmindset.com uses tracking technologies to improve your experience on our website. We believe you should understand what data we collect and why we collect it. This isn't just legal formality — it's about being transparent with visitors who trust us with their information.
When you visit our website, small text files and similar technologies help us remember your preferences and understand how you interact with our content. Some of these are essential for the site to work properly. Others help us improve our services based on actual usage patterns from real people.
What Are Tracking Technologies?
Tracking technologies include cookies, web beacons, pixels, and local storage elements. Think of them as digital memory aids that help websites recognize returning visitors and maintain consistent functionality across your browsing session.
Most modern websites rely on these technologies. They're stored on your device and communicate with our servers to deliver features you expect — like staying logged in or remembering items in your cart. Without them, you'd have to re-enter information constantly.
Types of Tracking We Use
Essential Tracking
These are necessary for basic website functionality. They enable navigation, secure access to protected areas, and maintain session state. Without these, the site simply wouldn't work as expected.
Functional Tracking
These remember your preferences and choices. Language settings, display options, and interface customizations fall into this category. They make your experience more personalized without identifying you individually.
Analytical Tracking
These help us understand visitor behavior patterns. We learn which pages get the most attention, where people spend time, and what content resonates. This data guides our content improvements and technical optimizations.
Performance Tracking
These monitor site speed, loading times, and technical performance. They help us identify issues affecting user experience and prioritize fixes that matter most to actual visitors.
How We Use This Information
- Maintain secure access to protected resources and authenticated sessions
- Remember your interface preferences and display settings across visits
- Analyze traffic patterns to identify popular content and underperforming pages
- Monitor technical performance metrics to ensure fast, reliable service
- Understand user journey paths to improve navigation and information architecture
- Detect potential security issues and prevent fraudulent activity
- Gather feedback on new features and content through usage patterns
- Optimize mobile and desktop experiences based on device usage data
We aggregate this data to see broad trends rather than tracking individual users. For instance, if we notice many people leaving a specific page quickly, that tells us the content might need improvement. If certain features go unused, we reconsider their placement or design.
Managing Your Preferences
You control how tracking technologies work on your device. Modern browsers give you options to block, delete, or restrict these files. Here's how to manage them in common browsers:
Blocking all tracking technologies might affect site functionality. Essential ones are needed for basic operations. But you can typically block analytical and functional ones without breaking core features. Your browser documentation provides detailed instructions for fine-grained control.
Data Retention and Storage
Different tracking technologies have different lifespans. Session-based ones expire when you close your browser. Persistent ones may last weeks, months, or longer depending on their purpose.
Essential tracking typically persists for the duration of your visit or login session. Functional preferences might last several months so you don't have to reset them frequently. Analytical data is often retained for 12-24 months to identify long-term trends.
We regularly review stored data and remove what's no longer necessary. Aggregated analytical data may be kept longer because it can't identify individuals. Personal authentication data follows stricter retention policies aligned with security best practices.
Third-Party Services
Some tracking technologies on our site come from third-party services we use for analytics, security, or performance monitoring. These providers have their own privacy policies governing how they handle data.
We carefully select partners who meet reasonable privacy standards. However, we don't control their practices directly. If you have concerns about specific third-party tracking, their privacy policies provide detailed information about opt-out mechanisms and data handling.
Your Rights and Control
You can request information about what data we've collected through tracking technologies. You can also ask us to delete this data, subject to technical and legal limitations. Essential functionality data may need to remain active for the site to work properly during your session.
If you're concerned about tracking, browser privacy modes and extensions give you additional control. These tools can block tracking automatically without requiring manual configuration for each website you visit.
Changes to This Policy
We update this policy when we change how we use tracking technologies or when regulations require it. The "Last Updated" date at the top shows when we made the most recent changes. Significant updates will be communicated through notices on our website.
Continued use of our website after policy updates indicates acceptance of the revised terms. If you disagree with changes, you can adjust your browser settings or discontinue using the site.
Questions About This Policy?
If you have questions or concerns about our tracking practices, reach out to us directly.
Email: support@prudentmindset.com
Phone: +66 38 624 385
169 Longhard-Bangsaen Rd, Saen Suk, A. Muang, Chon Buri 20131, Thailand